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Google Analytics

Here you have access to articles related to web analytics. How to set up Google Analytics (and other analytics tools), create dashboards using Google Data Studio, and more.

Take advantage of the reading, techniques, and tools provided to gain insights and improve your site. If you would like an analytics consulting service, please contact us.

Happy reading!

Artigos recentes:

Analytics Tools: 5 reasons not to use them

We are in a data driven era where much of the decision making is supported by data. To suggest that a website can operate without analytics information seems insane. Is it really? Can a site benefit from not using analytics tools?

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Bounce rate in Google Analytics

What is bounce rate? How is this bounce rate calculated? What is the optimal rate? These and other questions and the importance of tracking this metric will be answered in this article.

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