Analysis of your visitors’ behavior and improvement surveys for your site, blog, or online store.
Analytics Consulting
Web Analytics
Brands are collecting more data than ever before. Getting data is not the problem. The problem is what happens to the data after it is collected. What do they mean? And even if you know what they mean, what do you do with the data you collect?
These are not data questions, these are insight questions. And when ideas are hidden, opportunities are missed.
I am here to help you discover information, not just to collect data. We will use this information to fuel smarter strategic decisions and generate more business.
How am I going to do this? Collecting context, not just numbers. Based on the experience of your team added to my experience as a marketing professional, we will build new questions and new perspectives by bringing in analytical thinking to provide some of the answers.
User eXperience (UX)
Does your website offer a unique experience for your visitor? This should be a constant concern. More satisfied visitors means visitors coming back to your site, and more visitors becoming customers.
The use of data to improve the user experience is more present than ever. Data analytics with a user focus. Understand visitor behavior and you will have the strength to boost your results.
Conversion Optimization (CRO)
Conversion Rate Optimization (CRO) is the art of increasing your business results without spending more on advertising or increasing the number of visitors to your site, for example.
How is this possible? Analyzing, understanding, testing, and implementing solutions that increase your conversion rate or your average ticket. How is this done? Through data and strategic thinking focused on your business.
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