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Understanding WordPress Hosting


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Understanding WordPress Hosting

WordPress is a powerful platform and with it you can build almost any type of website. However, stability and performance will depend a lot on the hosting provider you choose. This means that you need good WordPress hosting for your website.

In view of the popularity of WordPress (38.5% of all sites on the web) many providers specialize in offering servers optimized for the platform. This means that you do not need to understand all the technical details but you can still enjoy a high performing website.

Let's take a look at what WordPress hosting is, learn about the different types and help you decide which WP hosting is best for your site.

What is WordPress hosting?

You may already be familiar with regular web hosting. WordPress hosting works in a similar way. The main difference between them is that hosting for WordPress sites will optimize your server and associated files specifically for the platform.

Nowadays it is common for you to enter the website of a hosting provider and come across several plans, many of them dedicated to WordPress sites. Others, like WP Engine, offer hosting exclusively for WordPress sites.

Choosing the best hosting for your WordPress site requires some more information.

Do you need WordPress hosting to run your WordPress site?

The short answer is no. However, hosting for WordPress sites will offer advantages that you may not find in a traditional hosting.

WordPress hosting providers are more familiar with the platform and its particularities. They are following the evolution of WordPress and often collaborating with its development. The servers of WordPress hosting providers are also optimized for the platform, ensuring that your website works with maximum efficiency.

In addition, they can include additional WordPress features like themes and plugins that will help you build and / or optimize your website.

WordPress hosting options

Let's look at the four most common WordPress hosting options:

  • Managed hosting
  • Shared hosting
  • Virtual private servers (VPS)
  • Dedicated hosting

Managed hosting

A managed WordPress hosting is a plan where your provider will optimize and maintain the server for you. You will have less control over your server but you can count on specialists who will guarantee performance, security and stability.

Companies without an IT team are the ones that benefit the most from managed hosting as they can count on the provider's experience to keep the site running properly.

Shared hosting

Shared hosting is when many sites share the same server and resources. This is the most common type of WordPress hosting you'll find. Shared hosting can be low or high cost.

Shared hosting providers usually host many websites on a single server. If this sharing of resources was not enough, there are few security protocols between accounts increasing security risks and cross-contamination between sites. This is even more dangerous when shared environments are poorly configured.

However, there are high-level shared hosting providers that limit the number of sites on a server and are able to guarantee features such as bandwidth and stability. They also include enhanced security measures not available from lower-level providers (usually the cheapest ones).

Shared hosting can be an option for small websites and personal blogs but it is not suitable for companies. Still, a high level shared hosting can provide good features at an affordable price.

Virtual private server (VPS)

If you're looking for a compromise between affordable shared hosting and a high-end dedicated server, a VPS may be right for you. You will still share space on a server with other sites, but the server is configured so that the sites are basically isolated from each other.

This configuration provides more security and your website will normally receive the contracted resources and will perform better than if you were in a shared hosting.

A VPS hosting for WordPress is a good option for small businesses, making a good balance between resources (security, performance) and cost.

Dedicated hosting

Larger sites need a lot more server resources to handle high levels of traffic, more data and functionality. This is the type of hosting that offers one or more servers exclusively for your website. No sharing.

Dedicated hosting or dedicated server offers maximum features but these come with a higher price. In addition, in many cases you will be responsible for the total management of your server. For this reason, only companies with a suitable budget and qualified personnel are able to hire a dedicated server.

Factors to consider when choosing a WP hosting service

There are a number of factors to be considered when choosing a WordPress hosting service. See the most common ones:

Speed and performance

When choosing a WordPress hosting provider, the first (and arguably the most important) thing to consider is performance. The speed of the website is crucial for both the user experience and ranking in searches, so any provider you choose should be optimized for speed.

Read too: "Google Page Experience: UX as a ranking factor

Be aware of the type of storage used, how much memory is allocated to each site and how much bandwidth is available for traffic. You can often find this information in the details of the plan.

Developer Tools

Many hosting providers offer useful tools for developers to facilitate the construction and administration of your website. See if the provider offers integrated local environments, plugins and updates management and easy access to administration tools.


If you do not consider speed the most important factor, it will certainly be safety. A WordPress hosting must take care of security aspects, firewalls, automated backups and vulnerability monitoring and malicious plugins.

Which WordPress hosting option is best for you?

Choosing one or the other hosting service should reflect your goals, niche of your website and of course your budget. It is not too difficult to imagine what the best WP hosting will be for you.

If you are a blogger, starting on WordPress and your site still doesn't have expressive traffic, opt for shared hosting. As your blog grows, consider upgrading your hosting plan.

Small companies that deal with user information (eg blog, community or online store) need more stability and security. A VPS hosting plan will usually have the necessary resources.

However, if you expect a high volume of traffic and need to handle user information and other functionality, a dedicated server is the way to go. You can choose the dedicated server with an internal IT team to manage the server, or you can managed dedicated server.

A dedicated managed server for WordPress is the top of the line you'll find in terms of WordPress hosting and certainly the one that will require the most investment. It will also be what will provide you more time for you to take care of your business.

What is the best managed WordPress hosting?

There are many managed WordPress hosts but only a few that are worth mentioning: WP EngineSitegroundFlywheel and Kinsta are some of the best.

I offer managed WordPress hosting service exclusively for clients served in my consultancies. For this, I use a dedicated WP Engine server with exclusive features for my clients.

Characteristics of my managed hosting:

  • Managed server optimized for WordPress;
  • CDN (Max CDN) and Cloudflare;
  • Automated daily backups;
  • 100% of air time;
  • Uptime monitoring;
  • SSL;
  • Latest version of PHP;
  • Cache (server and site level);
  • Genesis Framework and StudioPress themes;
  • WordPress update;
  • Plugins update;
  • Enhanced security (server and site level);
  • Daily performance monitoring;
  • Environment for integrated local development;
  • Image optimization;
  • Monthly maintenance reports.


We saw what WordPress hosting is and the four main options available on the market:

  • Managed hosting (offers performance, security and peace of mind)
  • Shared hosting (less investment but also less resources)
  • Virtual private servers (VPS) (a middle ground, ideal for growing sites)
  • Dedicated hosting (requires more investment but is the one with the most resources, especially if managed)

An managed hosting has an investment greater than a regular hosting but with numerous benefits that, if placed on the “pencil tip”, represent cost savings for the company.

And you, what hosting are you using? Having a lot of headaches to maintain your website? Is it offering a good user experience and ranking in searches?

Keep reading: "The Ultimate Guide to WordPress SEO

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